Friday, July 6, 2012

Social Media Gone Astray

Walmart put up a Facebook campain to send rapper Pitbull to the store with the most likes.  A couple of writers at Something Awful decided that store should be in Kodiak Alaska and started their own Twitter campaign to make it so.  That store is way ahead with over 66,000 likes more than 10 times the population of Kodiak.  Workers at the Walmart Store in Kodiak are preparing to welcome Pitbull.

Social Media Gone Astray

Relevance critical with video marketing as 70 percent ignore poorly targeted content

70% of people who see videos ignore it if it is not relevant to them.  Considering your target audience becomes more and more important if you want your videos to sell.  Women are even more critical in this area than men.  Paring the video to a relevant blog post helps even more.  Targeted videos also increase the likelihood that a purchase decision will be reached.

Relevance critical with video marketing as 70 percent ignore poorly targeted content

Relevance critical with video marketing as 70 percent ignore poorly targeted content

70% of people who see videos ignore it if it is not relevant to them.  Considering your target audience becomes more and more important if you want your videos to sell.  Women are even more critical in this area than men.  Paring the video to a relevant blog post helps even more.  Targeted videos also increase the likelihood that a purchase decision will be reached.

Relevance critical with video marketing as 70 percent ignore poorly targeted content

Web Equity, How To Create Local Web Presence

All about your Web Presence, what is most important and next and so on.  This infographic explains it all in a simple way.  If you adopt it’s methods you will move yourself ahead on the web.

If you click on the infographic it will take you to a details page where you can get more information about what it all means.

Web Equity by Mike Blumenthal is licensed under a Creative Commons Attribution 3.0 Unported License.  Based on a work at www.blumenthals.com.

Relevance critical with video marketing as 70 percent ignore poorly targeted content

70% of people who see videos ignore it if it is not relevant to them.  Considering your target audience becomes more and more important if you want your videos to sell.  Women are even more critical in this area than men.  Paring the video to a relevant blog post helps even more.  Targeted videos also increase the likelihood that a purchase decision will be reached.

Relevance critical with video marketing as 70 percent ignore poorly targeted content