Google has joined bit.ly, budurl and all the other link shortenrs but with a twist.
Go to goo.gl and enter your link to shorten it. Now for some magic: entering LouisvilleMarketingLabs.com and shortening the link gives us:
If we put the link in as is it of course, will take us to LouisvilleMarketingLabs.com. But… if we enter:
http://goo.gl/pgQLg.qr <– notice .qr on the end.
Now we get:
It is our very own Louisville Marketing Lab QR code.